UX Design
Bonnie Atlas Showroom Website Redesign.
The Bonnie Atlas Showroom,
is a multi-line apparel & accessories showroom located in downtown Chicago. They are committed to providing stores with popular and in demand brands. They have been a leader in the wholesale industry for 30+ years. I helped the showroom create a seamless user experience and bring their brand identity to life.
My role: Build and maintain website, wireframing, personas, user interface design.
Results: Increase in search results. Improved user experience.
For a buyer they need easy access to line sheets and a simple way to book an appointment.
This was made easier through an updated, modern design and changing the user interface. The showroom’s call volume has gone down now that the website is easy to use. Buyers are able to use the website to place orders and make appointments instead of calling into the showroom in order to do so.
The main functions of the website include exploring the showrooms brands, viewing line sheets, making appointments and contacting the showroom.
In order to redefine the architecture of the website, sitemaps and personas were made first. This was to explore user needs and wants, ease of use and to shorten the length of time it took users to find what they were looking for.
Personas
Sitemap
Page Re-designs
